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How important are Google reviews for gyms and fitness studios?

We’ve all heard the expression that “location, location, location!” matters when it comes to the success of restaurants. But have you heard the one that goes, “reviews, reviews, reviews” leads to the success of gyms and fitness studios? We’re making it an expression now. Google reviews are the #1 way gym businesses can increase their […]

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Guest Post: Will Your Fitness Business Survive COVID-19?

Here at The Fitness CPA, we speak a lot about what it takes to be a successful fitness business owner. More often than not, the success of a gym boils down to the actions (or inactions) of its owner. If that doesn’t sit well with you, it might be worth diving in to figure out […]

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Difficult Decisions Fitness Business Owners Need to Make Now

We recently made a guest appearance over on a popular fitness podcast, The Fitness Founders Podcast. If you haven’t heard of it yet, it’s a weekly podcast put on by the guys at Glofox to discuss all things fitness, entrepreneurship & business with inspirational* fitness industry leaders. (*Their words, not mine.) You can check out […]

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75 Questions About PPP, EIDL & Surviving COVID-19 As a Gym or Fitness Studio

We recently hosted a roundtable webinar with Club Industry over on their platform about surviving COVID-19 as a fitness business owner, which government funds to use, how to create new revenue streams and more. Since the webinar, we’ve received over 70 questions by listeners wanting more information about their own financial situations or post-COVID-19 outlooks […]

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Finally… The Paycheck Protection Program Flexibility Act (Explained)

First off, this post is about the changes to the PPP program in the Paycheck Protection Program Flexibility Act of 2020 only. If you want a full breakdown of the PPP program please check out other blogs which go into much more detail. Second, we understand you are frustrated, and the changes are two months […]

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Building a Virtual Community With Competitors… Here’s Why & How You Should Do It Now.

The COVID-19 crisis is throwing a wrench in all of our lives. Let’s be honest, it’s kicking our butts. As Jason and Greg from Thriveal mention, unless you’re in the toilet paper manufacturing business, your business is taking a wiping right now. And it’s not just our businesses, but our personal lives and mental well-being […]

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Facebook Q&A: PPP and EIDL for Fitness Businesses

We recently posted this article on Why It’s Not Too Late to Get Thousands from EIDL & PPP and got hundreds of questions and comments from our fans on Facebook. With the lack of guidance surrounding the funding EIDL & PPP – we get it. There are a lot of questions. So, we’ve listed the […]

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Workers Who Refuse to Return to Work: What You Can Do and How to Respond

You may have read our recent post on What to Do With Employees During COVID-19 Crisis where we address questions around using PPP funds for employees, what to do with unemployment claims & how to manage employees during this crisis. If you haven’t read it yet, we recommend doing so first! However, since posting, we’ve […]

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This Is Why It’s Not Too Late to Get Thousands in PPP & EIDL $$$

We know you’re frustrated – we are too. But if you’re a gym or fitness studio, please read this blog closely. This may be your final opportunity to obtain thousands of dollars in PPP and EIDL funds (or to be next in line if they are refunded at a later time).   If you’d rather […]

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