Category Archives: Profitability

It’s Time to Ditch Your Free Introductory Offer

Ditch the Intro Offer

If you’re in the fitness industry, chances are you’ve offered a free introductory promotion to new members. Free class, free week, free month – you name it! And while this may be a popular tool to get people in the door, is it really the best approach to growing your business? At The Fitness CPA, […]

The Fitness Business Podcast – How to Boost Profits in 2021

We recently made a guest appearance over on a popular fitness podcast, The Fitness Business Podcast. If you haven’t tuned in yet, The Fitness Business Podcast discusses professional development for fitness business owners & managers, such as marketing, brand development, retention, customer service and more. You can check out their podcast series here & the […]

Difficult Decisions Fitness Business Owners Need to Make Now

decisions to make fitness business owners

We recently made a guest appearance over on a popular fitness podcast, The Fitness Founders Podcast. If you haven’t heard of it yet, it’s a weekly podcast put on by the guys at Glofox to discuss all things fitness, entrepreneurship & business with inspirational* fitness industry leaders. (*Their words, not mine.) You can check out […]