Category Archives: Starting Up

Should You Buy a Fitness Franchise Now?

Fitness Franchises After Pandemic

From time to time, we make guest appearances over on the popular podcast, All Things Franchising, where we share our insights on gym franchising and the fitness industry as a whole. If you haven’t tuned in yet, All Things Franchising is hosted by Linda Ballesteros of Mpower Franchise Consulting, a consulting company that helps new […]

It’s Time to Ditch Your Free Introductory Offer

Ditch the Intro Offer

If you’re in the fitness industry, chances are you’ve offered a free introductory promotion to new members. Free class, free week, free month – you name it! And while this may be a popular tool to get people in the door, is it really the best approach to growing your business? At The Fitness CPA, […]

Opening a Gym or Fitness Studio in 2021? Part II: Research & Negotiations

Opening a gym part two_the fitness cpa

Welcome back to our two-part series on our guide for opening a gym franchise in 2021, based on a recent podcast appearance on All Things Franchising. If you haven’t tuned in yet, All Things Franchising is hosted by Linda Ballesteros of Mpower Franchise Consulting, a consulting company that helps new business owners through the process […]

Opening a Gym or Fitness Studio in 2021? Part I: Read This First

Opening a Gym in 2021_The Fitness CPA

We recently made a guest appearance over on the popular podcast, All Things Franchising, where we shared our insight on opening a gym in 2021 and the future of the fitness industry. If you haven’t tuned in yet, All Things Franchising is hosted by Linda Ballesteros of Mpower Franchise Consulting, a consulting company that helps new […]

Are Gyms Required to Buy Labor Law Posters?

California Labor Laws Poster_The Fitness CPA

Whether you’ve just opened a new fitness business or you’ve owned one for multiple years, you likely continue receiving these strange notices in the mail: “Buy these workplace posters to display around your gym or be penalized with hefty fines and lawsuits.” The jargon is usually wordier than that… …and almost always accompanied by nice […]

How-to Preserve Cash Flow… Or What’s Left Of It

CORONAVIRUS FITNESS BUSINESS_CASH FLOW

 Follow us on YouTube and click to watch Eric discuss the topic here!   This is the first in a special COVID-19 series of blogs and videos to help our clients and other fitness business owners through these difficult times. First and foremost, our heart goes out to all closed fitness facilities, and most […]

How Small Routine Checks Can Improve Your Fitness Business

Improve Fitness Studio with Small Changes

We recently did a webinar with Nexo Insurance Services, an insurance company with decades of experience focused purely in the fitness industry.  We discussed what fitness businesses can do to improve their business from both an insurance and accounting point of view. Insurance & accounting… riveting, we know! The webinar sparked a few interesting topics, […]

Managing Employee Costs as a Fitness Business Owner

Managing Employee Costs in Fitness Business

 Follow us on YouTube and click to watch Eric discuss the topic here!   Maybe you are interested in opening a studio and don’t know where to start, we can help you before you make the mistakes. Or maybe, you’ve been running your fitness business quite successfully for some time now. You’ve run a […]