We’ve touched briefly on the importance of having a Google My Business Profile for your fitness business in a previous blog, as it’s important to showcase customer reviews in order to boost trust and credibility in your brand. Remember, the one on Google reviews? If you haven’t read it yet, we recommend skipping over there next. […]
Author Archives: Eric Killian
Business Ownership, Starting Up
Opening a Gym or Fitness Studio in 2021? Part II: Research & Negotiations
03
Mar
Mar
Welcome back to our two-part series on our guide for opening a gym franchise in 2021, based on a recent podcast appearance on All Things Franchising. If you haven’t tuned in yet, All Things Franchising is hosted by Linda Ballesteros of Mpower Franchise Consulting, a consulting company that helps new business owners through the process […]
23
Feb
Feb
We recently made a guest appearance over on the popular podcast, All Things Franchising, where we shared our insight on opening a gym in 2021 and the future of the fitness industry. If you haven’t tuned in yet, All Things Franchising is hosted by Linda Ballesteros of Mpower Franchise Consulting, a consulting company that helps new […]
06
Jan
Jan
What a year it was. As we turn the corner into 2021, the lingering question on every gym owner’s mind is: what happens next? Will virtual workouts rule the world? Or are gym goers aching to get back into their in-person gym routine? We’re here to share the good news: the fitness industry is getting […]
23
Dec
Dec
No fluffy introduction here. You know the deal. If you’re here then you’re a fitness business that needs the skinny on how the new tax bill impacts your business and how to get the most upside from it. So, let me give you the need-to-know info without all the confusing details. Skip ahead to a […]
13
Nov
Nov
We recently made a guest appearance over on a popular fitness podcast, The Fitness Business Podcast. If you haven’t tuned in yet, The Fitness Business Podcast discusses professional development for fitness business owners & managers, such as marketing, brand development, retention, customer service and more. You can check out their podcast series here & the […]
22
Oct
Oct
Whether you’ve just opened a new fitness business or you’ve owned one for multiple years, you likely continue receiving these strange notices in the mail: “Buy these workplace posters to display around your gym or be penalized with hefty fines and lawsuits.” The jargon is usually wordier than that… …and almost always accompanied by nice […]
17
Aug
Aug
You may remember the guys over at NEXO Fitness Solutions from a previous blog post when we spoke about small changes that add up to big changes in a fitness business. They are our go-to experts for everything insurance and equipment financing, with decades of experience focused purely in the fitness industry. Today, they are […]
11
Aug
Aug
As a new fitness business owner, swiping a credit card is all too easy. “It’s on the business.” “Time to change out this dinosaur treadmill.” “Lunch is on me!” A couple quick swipes of a credit card and you’re the proud new owner of the latest Elliptical X 3.0 and a room full of other […]